FMCG Job Vacancy: Brand Manager

FMCG Job Vacancy: Brand Manager

Purpose of the position

    * Brand management
    * Product availability
    * Innovation and renovation management
    * Product quality and preference
    * Consumer communication

Functional Responsibilities

    * Managing, coordinating and reviewing cross-functional activities/meetings with respect to product group.
    * Exhibiting an agreed standard of product knowledge and consumer insight.
  
* Initiating market research with a view to understanding product performance, collecting consumer data and translating the same to action.
    * Meet budgeted requirements across all parameters e.g. volume/PFME/MC.
    * Manage implementation of an agreed pricing policy and strategy.
    * Regular contact and communication with NSM, Key Account Managers and Sales Reps, trade and industry.
    * Implementation of category management plan across core categories, including key point of interaction drivers.
    * Ensuring optimal availability of product over short and long term.
    * Identifying, analyzing and implementing "other trade channel" strategies.
    * Updating, checking, agreeing and submitting rolling forecasts.
    * Conceptualization and realization of new product and product turn over, RIG, and profit objectives within a specified time to market.
    * Initiating and co-ordinating new packaging development.
    * Meet consumer requirements for taste and functionality within required cost parameters.
    * Monitor and action compliance with packaging and product quality standards.
    * Bench mark product and packaging against competition to attain 60/40 preference.
    * Prepare all communication to meet internal standards as well as adhering to local legal requirements.
    * Implement and evaluate approved consumer communication plan according to internal processes or requirements.
    * Investigate and implement packaging improvements with respect to functionality, innovation/renovation with maximum cost efficiency

Preferred Qualifications

    * Must have a bachelors degree in Marketing
    * Diploma in Marketing – Preferably from CIM
    * Minimum 6 years experience in Brand Management/Brand Activation
    * Preferable someone with experience within the FMCG sector or Advertising/Media Sector
    * Must have good report writing skills
    * Must be absolutely polished in presentation and must be keen in
    * Should be extremely eloquent.

Send your Applications to milkah@myjobseye.com.

Kindly state your current and expected Salary.

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