Brand Executive Job Vacancy

Brand Executive Job Vacancy

Position: Brand Executive (Senior Management)

Purpose of the position
* Brand management
* Product availability
* Innovation and renovation management
* Product quality and preference
* Consumer communication

Functional Responsibilities
* Managing, coordinating and reviewing cross-functional activities/meetings with respect to product group.
* Exhibiting an agreed standard of product knowledge and consumer insight.
* Initiating market research with a view to understanding product performance, collecting consumer data and translating the same to action.
* Meet budgeted requirements across all parameters e.g. volume/PFME/MC.
* Manage implementation of an agreed pricing policy and strategy.
* Regular contact and communication with NSM, Key Account Managers and Sales Reps, trade and industry.
* Implementation of category management plan across core categories, including key point of interaction drivers.
* Ensuring optimal availability of product over short and long term.
* Identifying, analyzing and implementing “other trade channel” strategies.
* Updating, checking, agreeing and submitting rolling forecasts.
* Conceptualization and realization of new product and product turn over, RIG, and profit objectives within a specified time to market.
* Initiating and co-ordinating new packaging development.
* Meet consumer requirements for taste and functionality within required cost parameters.
* Monitor and action compliance with packaging and product quality standards.
* Bench mark product and packaging against competition to attain 60/40 preference.
* Prepare all communication to meet internal standards as well as adhering to local legal requirements.
* Implement and evaluate approved consumer communication plan according to internal processes or requirements.
* Investigate and implement packaging improvements with respect to functionality, innovation/renovation with maximum cost efficiency

Preferred Qualifications
* Must have a bachelors degree in Marketing
* Diploma in Marketing – Preferably from CIM
* Minimum 6 years experience in Brand Management/Brand Activation
* Preferable someone with experience within the FMCG sector or Advertising/Media Sector
* Must have good report writing skills
* Must be absolutely polished in presentation and must be keen in
* Should be extremely eloquent.

Send your Applications to milkah@myjobseye.com. Kindly state your current and expected Salary.

 

Tweet